The Power to Change
What's Next


Download Your Copy and Learn
— Through Our Frameworks and 250+ Experiments —
How to Avoid the Growing Gap Between Teams That Experiment and Those That Don’t.  

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This eBook is for:
(1) Performance marketers managing Google, Meta, or PMax
(2) Ecommerce and growth teams under pressure to scale efficiently
(3) CMOs and founders focused on customer quality and CLTV



What’s Inside the Report

The LXRInsights AI experimentation framework for Google, Meta, and more

What is experimentation and why you need it in 2026

How we guide Performance Max with better customer signals

How to measure success beyond surface-level ROAS

Patterns from 250+ real-world experiments across industries

Insights into 4 experiments that consistently unlock additional revenue

Non-Revenue Generating SKU Optimization

Competitor Audience Acquisition

Reduce Time to Convert

High-Potential Region Targeting

NetElixir has been an exceptional partner  — strategic, collaborative, and data-driven.

Their AI-powered experimentation through LXRInsights helped us uncover new growth opportunities, drive measurable optimizations, and reorient our marketing toward a more premium, higher-LTV customer segment. They’ve truly elevated how we think about performance and customer value at CarParts.com.
Christina Bylin
CMO, carparts.com

Study Powered by NetElixir

This playbook and framework were created by NetElixir, a performance marketing firm with over two decades of experience helping ecommerce and digital-first brands grow smarter and more profitably. NetElixir pioneered data-driven experimentation long before AI was mainstream in marketing. Through hundreds of paid media experiments across industries like apparel, beauty, auto parts, pet products, and baby goods, NetElixir has helped brands uncover incremental revenue that traditional campaign optimization often misses

22 Years of Ecommerce Growth

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