How it Works
How We Power Your Growth
Optimize Your Customer Mix and Uncover Incremental Revenue through AI-powered Experimentation
Experimentation powered by AI
Experimentation is the only way to de-mystify algorithms and uncover hidden incremental revenue enabling your team to
- Test Strategies
- Validate audience effectiveness
- Learn what truly works
Traditional Methods
The black box nature of algorithms, rising customer acquisition costs, and margin pressures make relying solely on automated solutions risky, often eroding profitability.
Experimentation Powered by AI
Segment
LXRInsights Uses 43 AI-driven metrics to accurately classify customers as High-Value (HVC), Mid-Value (MVC), and Low-Value (LVC).
- Go beyond basic tools like Google with advanced machine learning models.
- Create hyper-targeted segments for smarter campaigns.
- Pinpoint customers most likely to drive long-term revenue growth.
Acquire
Expand your reach by identifying and targeting high-value lookalikes.
- Leverage lookalike audiences similar to identified HVC, MVC, and LVC segments.
- Apply behavioral filters, such as lifestyle and affinity audiences, to find prospects that match your best customers.
- Use predictive AI filters to acquire high-value customers (HVCs) with precision.
Retain
LXRInsights leverages predictive AI to identify churn-risk segments, such as High-Value Customers (HVCs) likely to churn and Low-Value Customers (LVCs) with a high probability of purchasing within the next two months. It also helps re-engage at-risk customers with targeted strategies to maximize retention and revenue.
- Drive long-term growth with tailored retention strategies.
- Retain high-value customers (HVCs) who drive long-term revenue.
How LXRInsights
Uncovers Hidden Revenue
Revenue with LXRInsights
Revenue without LXRInsights
LXRI finds, acquires, and retains high-value customers through experimentation
LXRI improves your customer mix
LXRI improves your metrics
- Higher Aov and CLTV
- Improved ROI
- Reduce aquisition costs
- Improved ROI
- Reduce aquisition costs
LXRI Uncovers Hidden Incremental Revenue
How to Launch
Experiments in Minutes
Our Evaluation Method
Our Experts will evaluate which
campaign shows better outcomes
Did the LXRInsights audience
have higher repeat purchases?
have higher repeat purchases?
Was churn lower in the
LXRInsights segment?
LXRInsights segment?
Was there incremental
revenue growth?
revenue growth?
Did the retention of high-value customers (HVCs)
lead to an increase in AOV and CLTV?
lead to an increase in AOV and CLTV?
How did the contribution margin of the
LXRInsights segment compare to the baseline?
LXRInsights segment compare to the baseline?